FW
Resurgence in cotton crop output to boost denim industry in Pakistan
The recent resurgence in local cotton crop output during the outgoing kharif season by nearly 80 per cent bodes well for Pakistan's denim industry, which has been struggling in recent years.
Once a formidable force in global denim exports, Pakistan has seen a drastic decline in its denim export ranking, slipping from the fifth largest category to not even featuring among the top 15 by 2023.
Historically, Pakistan's denim exports have been vital to its textile and garment value chain, with major players like Soorty, Artistic, US Apparel, Siddiqsons, Sapphire, and Crescent dominating the landscape. These firms not only contribute significantly to denim manufacturing but also support a broader upstream value chain encompassing weaving, dyeing, finishing, spinning, and cotton farming.
However, the past five years have witnessed a staggering collapse in Pakistan's denim fabric exports. Between 2018-19 and 2022-23, export volumes plummeted nearly tenfold, from a peak of 492 million sq m to just over 62 million sq m. This decline was exacerbated by factors such as global trade disruptions due to lockdowns and a surge in raw material yarn exports driven by rising commodity prices.
While there was a brief shift towards exporting higher value-added denim garments directly to consumer destinations in the EU and North America, this did not offset the overall decline in denim exports. In fact, export earnings of the top 15 denim units dropped to $1.8 billion in 2022-23, marking a 17 per cent decrease from the previous year and the lowest in at least five years.
The dismal performance of the denim industry in 2022-23 is largely attributed to the catastrophic impact of the 2022 monsoon floods on the local cotton crop, resulting in the lowest output levels in half a century. This disaster severely hampered the industry's ability to meet demand and disrupted the entire supply chain.
Despite the challenges, the recent recovery in cotton crop output offers a glimmer of hope for Pakistan's denim industry. With concerted efforts to address supply chain disruptions and enhance competitiveness, there is potential for the industry to regain its footing and reclaim its position as a global denim exporter.
DGFT grants exemption from QCOs to viscose staple fiber imports
The Directorate General of Foreign Trade (DGFT) has granted an exemption to certain imported goods from quality control orders (QCOs) under the advance authorisation scheme. This exemption applies to items such as viscose staple fibre, but only on being used in products destined for export, not for the domestic market.
Initially covering QCOs from the Ministry of Steel and DPIIT, the exemption has now been extended to include those from the Ministry of Textiles. This decision follows a meeting where the Ministry of Commerce and Industry rejected a blanket exemption, opting instead for a sector-wise analysis and the formation of small committees to address concerns.
The recent notification specifies that the exemption is conditional on the imported goods being used solely for manufacturing export products. Export-oriented units (EOUs) and units in Special Economic Zones (SEZ) are also eligible for this exemption, provided they meet the pre-import conditions.
This move aims to alleviate the challenges faced by exporters in accessing specific input materials. Some buyers stipulate the source of materials, leaving exporters with limited options. Exemption from QCOs ensures smoother import processes, benefiting both exporters and suppliers.
The exemption process involves consultation with relevant ministries and the Bureau of Indian Standards (BIS), with safeguards in place to prevent misuse, such as penalties for non-compliance.
Earlier concerns raised by industry associations, particularly regarding the VSF QCO affecting viscose staple fiber imports, have prompted action. The recent notification is welcomed by textile industry representatives who believe it will enhance textile exports.
However, calls for similar exemptions for other products covered by QCOs, such as polyester fibre, highlight ongoing industry needs. The rationale behind QCOs is to regulate the import of inferior quality goods, primarily from specific countries like China and ASEAN nations.
Under the advance authorisation scheme, exporters must utilise imported input goods within 18 months, with penalties for non-compliance. Unutilised goods beyond this period must be destroyed, with additional financial obligations imposed on the authorisation holder.
Honduras emerges as the largest apparel exporters to the US in 2023: OTEXA
Analysis of data from the US Office of Textiles and Apparel (OTEXA) indicates, Honduras emerged as the leading contributor among the top ten apparel suppliers to the US market in 2023. It was also the only top supplier to witness an increase in shipment value.
According to OTEXA, apparel imports by the US for the year ending January 2024 totaled 24.2 billion sq m equivalent (SME), marking a 21.0 per cent decrease compared to the previous year. Despite this, Honduras registered the most substantial increase of 27.5 per cent to 42 million SME in shipment volume compared to January 2023.
Furthermore, Honduras also experienced a 22.4 per cent rise in shipment value from $124 million in the year ending January 2023 to $152 million in the year ending January 2024. This positive trend positions the country as a noteworthy player in the apparel market, especially considering its small market share of 2.1 per cent in 2023, which had grown from 1.5 per cent in 2022.
Patricia Figueroa, Executive Director, Central America–Dominican Republic Apparel and Textile Council (CECATEC-RD), emphasised the significance of even a 1 per cent growth rate for sourcing countries in the Central American region. This growth is attributed to factors such as the proximity to the US market and the benefits derived from the Central America-Dominican Republic Free Trade Agreement (CAFTA-DR).
The attractiveness of Central American countries, including Honduras, as sourcing alternatives to China is reinforced by their speed to market advantage. With close proximity to the US and efficient transportation routes, these countries offer agility in supply chain operations, aligning with the preferences of fashion brands and retailers.
Adidas registers first yearly loss in 3 decades
Renowned German sportswear giant, Adidas encountered a significant setback as it posted its first annual loss in over three decades. This downturn is largely attributed to challenges in the North American market, where sales are anticipated to decline once more due to high inventories plaguing sportswear retailers.
The company has been grappling with the aftermath of severing ties with Kanye West in October 2022, a move that led to the suspension of sales for the highly lucrative Yeezy sneaker line. However, under Bjorn Gulden's CEO leadership, Adidas initiated the clearance of remaining Yeezy stock while focusing on revitalising popular products such as the Samba and Gazelle shoes, along with efforts to strengthen partnerships with retailers. This strategy led to a recovery in Adidas' shares, outperforming competitors like Nike and Puma since Gulden assumed his role.
Expressing cautious optimism, Gulden acknowledges, though Adidas’ performance fell short of expectations in 2023, the brand showed improvement over the course of the year. Yet, its sales in North America are projected to decline by approximately 5 per cent this year, reflecting ongoing challenges with demand and inventory management in the region.
In 2023, Adidas managed to reduce its inventories by €1.5 billion, marking a 24 per cent decrease primarily through clearance sales at outlet stores. However, the company faces additional hurdles such as shipment delays caused by the Red Sea crisis, which could potentially impact working capital if disruptions persist.
Despite the broader decline in consumer interest in sportswear, Adidas remains optimistic about reclaiming market share from competitors. Excluding the Yeezy line, the company anticipates an improvement in its underlying business in 2024, targeting a growth rate of at least 10 per cent in the latter half of the year.
A shift towards low-rise suede sneakers like the Samba and Gazelle has contributed to Adidas' resilience, with footwear sales growing by 8 per cent in the fourth quarter despite a 13 per cent decline in apparel sales. Notably, the company has observed a reduction in the need for discounted sales, indicating a strengthening brand appeal under Gulden's leadership.
In China, Adidas expects sales to to grow at a double-digit rate following an 8 per cent increase in 2023. However, the fate of the remaining Yeezy products remains uncertain, as the company adopts a cautious approach by selling them.
2024 F/W Seoul Fashion Week concludes with contracts worth $5.63 million
The 2024 F/W Seoul Fashion Week, held at both Dongdaemun Design Plaza (DDP) and Seongsu S Factory from Feb 01-05, 2024 concluded with 1,179 negotiations resulting in contracts totaling $5.63 million. Several significant business meetings took place for K-fashion brands at the fashion week, laying the groundwork for their expansion overseas.
According to the Seoul Metropolitan Government, this is a notable 9.5 per cent increase compared to the previous season. The city government credits this success to its focused approach on three main objectives: enhancing the potential for global expansion, increasing overseas order intake, and diversifying venues.
Looking ahead, the 2025 S/S Seoul Fashion Week is scheduled from Sep 03-07. 2025. Building upon the insights gained from the recent event, the SMG aims to better prepare for the latter half of the fashion week, aiming to provide even more valuable sales opportunities for K-fashion brands looking to penetrate the global market.
NCTO: Asian apparel practices hurt US textiles
The National Council of Textile Organizations (NCTO) warns of a looming crisis in the US textile sector as imports from five Asian countries rise, threatening to destabilize the domestic supply chain. NCTO President and CEO Kim Glas emphasized the urgent need for a thorough reassessment of US trade policies to counter the detrimental impact of these imports on the textile industry.
Glas addressed the US International Trade Commission (USITC), highlighting the unprecedented challenges faced by the domestic textile sector. The Commission is conducting research on the export competitiveness of Bangladesh, Cambodia, India, Indonesia, and Pakistan, countries with ultra-low-cost pricing structures and ties to China.
The rise of these countries as top suppliers coincides with the decline of the US textile industry, exacerbated by predatory trade practices and lax customs enforcement. Glas stressed the importance of understanding the factors driving their competitiveness and assessing the consequences for domestic production and the wider Western Hemisphere supply chain.
Pointing to past tragedies like the Rana Plaza disaster in Bangladesh and concerns over labor exploitation, Glas called for immediate action to address unethical practices in global textile production. To safeguard the US textile industry, Glas urged measures such as rejecting proposals to expand product coverage under the Generalized System of Preferences (GSP), closing tariff loopholes, and enhancing customs enforcement and trade remedies.
The testimony underscores the critical need for proactive policy responses to mitigate the growing threat posed by imports from these Asian countries. Failure to act decisively risks further erosion of the US textile industry and its vital role in the national economy.
SIMA forecasts export boost as Viscose Staple Fibre exempted from QCO
The Union Government has embarked on a series of proactive measures aimed at enhancing the global competitiveness of the Indian textile sector, with a target of expanding the industry's size from $ 160 billion to $ 350 billion, including a substantial increase in exports to $ 100 billion. Central to this endeavor is ensuring raw material security, both in terms of availability and quality, to capture a larger share of the international market.
In line with this objective, the Union Commerce Minister has been actively pursuing favorable Free Trade Agreements (FTAs), with the latest being the agreement with the European Free Trade Association (EFTA), comprising Iceland, Liechtenstein, Norway, and Switzerland. Such agreements aim to facilitate not only raw material procurement but also diversification and expansion of export markets.
In a recent development, the Directorate General of Foreign Trade (DGFT) has exempted Viscose Staple Fibre (VSF) imports under the Advance Authorization Scheme from Quality Control Order (QCO) compliance, a move welcomed by industry stakeholders. S K Sundararaman, Chairman of The Southern India Mills’ Association (SIMA), lauded the government's decision, emphasizing its role in bolstering exports and strengthening the brand image of Indian textiles globally.
Dr. Sundararaman also highlighted the importance of similar exemptions for Polyester Fibre and its raw materials, underscoring polyester's significance as a growth engine for the Indian textile industry. These measures, coupled with initiatives like the Bharat Tex Expo, are expected to create substantial opportunities for increasing global trade and driving the sector's growth.
Kraig Labs senior team heads to Vietnam for spring trials launch
Kraig Biocraft Laboratories, Inc., is set to embark on a pivotal journey as senior management gears up for a significant venture in Vietnam this week. The primary objective is to oversee the commencement of spring production trials, marking a crucial milestone in the company's pursuit of commercializing recombinant spider silk.
The spotlight rests on the launch of the BAM-1 production trial, representing a pivotal step towards large-scale production. With meticulous scrutiny, management aims to glean insights that could shape the blueprint for future production endeavors.
Beyond supervising the trials, senior management aims to cultivate avenues for further expansion. This includes scouting potential production partners and solidifying agreements with both private and governmental entities. Kim Thompson, the Founder and CEO, underscores the anticipation surrounding the impending trials and emphasizes the significance of forging alliances to fuel Kraig Labs' growth.
The imminent trip signifies more than just an operational endeavor; it embodies a strategic move towards realizing Kraig Biocraft Laboratories' ambitious vision. As the team prepares to immerse in the Vietnamese landscape, anticipation brims for the invaluable data that will emerge from the field, propelling the company closer to its commercial aspirations.
Tragic death of Massimo Marchi, President of Marchi & Fildi and Filidea, mourned
The Directorship of Marchi & Fildi spa and Filidea srl is saddened to announce the untimely passing of their President, Massimo Marchi, in a devastating road accident on March 11. His sudden demise has plunged both the Group and the community into profound grief, as Marchi was revered for his generous spirit and constructive contributions.
Employees rally around Marchi's family, expressing gratitude for his exemplary leadership, immense competence, and gentlemanly demeanor. Marchi's significant presence in the Italian and Biellese textile industry is underscored by his roles in various prestigious organizations, including Euratex and SMI Sistema Moda Italia.
His legacy as a visionary leader and advocate for innovation will endure, leaving an indelible mark on those fortunate enough to have known and collaborated with him. The loss of Massimo Marchi leaves a void in the textile world, but his memory will be cherished and honored with utmost reverence.
Freudenberg's Sant’Omero site embraces ZDHC guidelines
Freudenberg Performance Materials Apparel Europe achieves a significant sustainability milestone with its Sant’Omero, Italy, facility completing the 4sustainability Chemical Management protocol (4s CHEM) at the Advanced Level. The protocol aims to eliminate toxic chemicals and related risks from production processes, aligning with Freudenberg's commitment to environmental and human well-being.
Established as a competence center for interlinings, the Sant’Omero site coats and finishes nonwoven, woven, and weft interlinings for European apparel customers. Taking a proactive approach, Freudenberg enlisted Process Factory, a sustainability consultancy, to implement ZDHC guidelines, leading to the attainment of the Advanced level in the 4s CHEM protocol. This achievement underscores Freudenberg's dedication to meeting stringent sustainability standards in the fashion industry.
By adhering to ZDHC's Roadmap to Zero Program and the ZDHC Manufacturing Restricted Substances List (MRSL), the Apparel Competence Center emphasizes its rejection of harmful chemicals, signaling a strong commitment to environmental stewardship.
Christian Cavaletti, Director of Operations Apparel Europe, affirms Freudenberg's dedication to premium quality and sustainability, stating, "The 4s CHEM implementation proves once again that we not only stand for premium quality but also for products that meet the highest sustainability standards."
Sustainability is ingrained in Freudenberg's corporate ethos, with continuous investments in advanced technologies and the establishment of the Freudenberg Apparel House of Sustainability. This holistic approach defines measures to ensure a sustainable future, with the implementation of the 4s CHEM protocol representing another stride toward this goal at the Sant’Omero facility.












