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LPP to expand operations in European Union

  

After suspending business in Ukraine and closing stores in Russia, Poland's biggest fashion retailer, LPP (LPPP WA), plans to expand operations in the European Union. The company plans to enter Italy, Greece and Cyprus next year and continue expanding its "Reserved" brand in Germany and Britain.

Przemyslaw Lutkiewicz, Chief Financial Officer says the company expects revenues worth over 16 billion zlotys ($3.76 billion) in the current financial year. It also aims to debut in new markets, especially in the southern European region, where it sees a huge growth potential for its brands. This year, the company also plans to develop its e-commerce business, which formed over 30 per cent of its overall sales, in the fourth quarter of its financial year to January 31, 2022. The company expects revenues from online sales to reach 5 billion zlotys this year.

 
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