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Fashion Matrix to launch organic fabric band

Fashion Matrix Overseas is a Bangalore-based export house. It started in 2003 and today has a total three units – two in Bangalore and one in Ludhiana. Much of Fashion Matrix’s production is of Bavarian garments--tees, blouses, tops, dresses, sweaters.

Careful and strategic selection of clients has also helped Fashion Matrix Overseas grow as it does not chase big orders for bulk buyers and only caters to buyers who want high value items and quality and are ready to pay the price. The company is 60 per cent into woven and 40 per cent into knits while its Ludhiana unit is only for sweaters. Moving further, it is already having a strong hold on quality and eco-friendly digital printing which it is expanding on.

With a capacity of one lakh pieces a month, the company has a turnover of Rs 50 crores and would be increasing its capacity next year by another 50,000 pieces. Fashion Matrix has also entered into agreements with fabric suppliers for getting organic fabrics. In October, it is launching an online brand which will be completely based on organic and natural fabrics. Customers can get customized garments according to their needs. The company has its core market in Europe and also has an office in the US.