Berlin will open door to the three day Bread & Butter even from tomorrow September 1 to 3, 2017. The festival offers three full days of fashion shows, concerts, brand productions as well as exhibitions and talks. The main purpose of B&B is to create a platform for a variety of brands, which this year includes G-Star Raw, Hugo, Jil Sander Navy, The Kooples, Selected Femme/Homme, Topshop, Topman and Zalando, to name a few.
This year’s Festival of Style and Culture – the new tagline following Bread and Butter's transition from industry trade show to public arts festival – has adopted the theme ‘Bold’ and will present the latest innovations from the fields of fashion, music and food.
Visitors can catch a live performance of FKA twigs, a group known for its unique mixture of vocals and performance. Visitors can also watch tattoo artist Chaim Machlev aka DotsToLines at work in a studio created just for the occasion. Chaim is one of the tattoo scene’s most high-profile artists worldwide with a very iconic style.
Mercedes Benz is the official partner of Bread & Butter. The concept is the car manufacturer’s latest campaign to tell the stories of a new generation and attract millennial consumers. The auto maker is hosting similar events in 18 German cities between May and October.