Versace, the fast fashion brand from Italy, plans to expand its store network across Asia with focus on China. The brand will soon open its largest ever store in China. It also plans to launch dozens of outlets every year, besides revamping all its old stores. The entire objective is to the increase the annual sales of the brand by two times and the opening of the biggest store in Beijing is one step in that direction.

Of its existing 188 stores globally, over half of them is in Asia alone, with China incredibly boasting 40 of them. The brand now plans to increase the number of global stores to 300 by the year 2022, and yet again the focus is on Asia. The brand will invest a lot on its marketing as it now plans to go beyond its apparel products and focus on accessories as well. Notably, accessories at present account for only 30 per cent of company’s sales, which Versace soon intends to increase to 60 per cent.

Emerging as a global textile hub with huge potential, India needs to develop man-made fibre to remain competitive in the global market. The country aims to be a $350 billion textile industry by 2025 The country also aims to increase its textile exports to around $100 billion from the current $40 billion. It will focus on quality and other aspects to improve its competitiveness in the global market.

For this, India needs to create trade barriers for China to prevent it from dumping cheap textile products into India. It needs to address the issue of being cost driven rather than innovation driven. It also needs to develop and grow man-made fibre to remain competitive in the global market.

In order for manufacturers to attain competitiveness, the concepts of Textile 4.0 need to be integrated with manufacturing excellence. There is a lot of emphasis on sustainability and the world is looking at factories to reduce the use of resources and water. Companies should also reduce carbon footprints. India should present itself as a competitive manufacturing nation.

PolyU, or the Hong Kong Polytechnic University, has signed a collaborative agreement with Wuyi University, China to endorse and promote green and healthy textiles. The agreement states both PolyU and the Chinese university will invest in the research and development of green and healthy textiles for a period extending up to three years.

The collaborative deal will help the experts of both universities to introduce new dyeing and finishing technologies for fabrics in order to minimise or eliminate the ill-effects caused by fibers and its associated processes on environment. What makes the agreement stand out is the methodologies that the research will study to enhance the antibacterial, antimicrobial and anti fungal textile properties. The agreement would help PolyU in successfully developing the next generation of green and healthy fabrics.

BCI retailer and brands including Hennes & Mauritz AB, IKEA Supply AG, Gap Inc., adidas AG, and Nike Inc. sourced 45 per cent more Better Cotton in 2018 than in 2017. This enabled BCI to invest in training and support for an increased number of farmers.

In the 2017-18 cotton season, the organisation along with its 69 on-the-ground partners trained two million cotton farmers in 21 countries on sustainable agricultural practices. This drove the volume of more sustainably produced cotton available on the global market to a new level.

By 2020, BCI aims to train 5 million cotton farmers in adopting more sustainable agricultural practices and improving their livelihoods. To achieve this, it will focus on the diverse social, environmental and economic challenges faced by cotton farmers around the world, from drought in Australia to flooding in China and gender equality in Pakistan.

Gap has announced it will derive 100 per cent of its cotton from more sustainable sources by 2025. Cotton’s strong fibers are used in a significant portion of products across Gap Inc. brands, and its cultivation spurs economic opportunity by supporting livelihoods in many communities.

However, much of the world’s cotton is grown in areas where people have difficulty accessing clean water due to pollution and droughts – a situation further exacerbated by climate change. By sourcing sustainably farmed and sourced cotton, the company is supporting farmers who use water efficiently through better irrigation practices.

Gap’s commitment to sustainability includes sourcing Better Cotton Initiative (BCI) cotton, and cotton that is organic, recycled, and verified American or Australian grown.Gap began sourcing Better Cotton in 2016. BCI is a long-term multi-stakeholder initiative that develops and promotes good farm practices, allowing more cotton to be grown while reducing water and chemical use and protecting both working conditions and biodiversity.

In BCI’s latest global ranking of top companies who source sustainably grown BCI cotton by volume, Gap Inc. ranked on the fourth position. The company also plans to conserve a total of 10 billion liters of water by the end of 2020.

"Pure London, the Festival of Fashion scheduled from July 21 to 23, 2019 at Olympia London, will showcase the S/S ’20 collections of new brands and designers. The event, alongwith 700 brands, will feature inspiring and educational content, talks and keynote speakers discussing topics including sustainability, the circular economy, social media and e-commerce strategies, new technology and retail innovations, and sustainable styling sessions."

Pure London, the Festival of Fashion scheduled from July 21 to 23, 2019 at Olympia London, will showcase the S/S ’20 collections of new brands and designers. The event, alongwith 700 brands, will feature inspiring and educational content, talks and keynote speakers discussing topics including sustainability, the circular economy, social media and e-commerce strategies, new technology and retail innovations, and sustainable styling sessions.

The Pure Conscious Section, with its focus on supporting and championing responsible fashion and sustainable brands, will offer the best in ethical fashion. Pioneers of ethical and sustainable fashion, People Tree alongside responsible brands including Ulsto, Komodo, Menestho, Mimush, AfterLife Project, Scarabaeus Sacer, and Raw Angel Apparel will display their offerings at the event.

Exciting new premium designers, and ready to wear women’s wear brands will include Didriksons, Nightporter, Magnolia Pearl, Valentina Poltronieri, Caraclan, Two Point Two, Yaaf London, Hera Concept, Lang N Lu, Concreto, and STAŠA, alongside favourites including Religion, Rino&Pelle, Thais & Stroe, Vilagallo, Bitte Kai Rand, POM Amsterdam, Thought, Pour Moi, Sofie Schnoor, indi & Cold, Moutaki, Soaked in Luxury, Nice Things, Onjenu, Yerse, Saint Tropez and Godske. After a successful first season in February, MOS MOSH returns with its sought-after collection of luxury jeans, tailoring, delicate tops, rugged jackets and fine leather garments.

The event will also feature accessories and footwear brands including: Decielis, iDeal of Sweden, Kookii B, and Fay Bijoux. Visitors will also see returning footwear and accessory favourites Bulaggi, CARA, Alpe, Ipanema, One Hundred Stars, Lemon Collections, Powder, Tilley & Grace, Belle & Flo, Eliza Gracious, Seeberger, Sence Copenhagen, Nour, Big Metal, Love Rocks, and Christina Brampti. Women’s ski label H. Holderness joins the Athleisure section alongside Cheekfrills, MilaVitsa, and NUX.

The National Council of Textile Organizations (NCTO) and American Apparel & Footwear Association (AAFA) have opposed the proposed tariff escalation for all US imports from Mexico. These organisations have sent a letter to the American President Donald Trump stating that raising tariffs on US imports from Mexico will hurt US workers. Currently, hundreds of thousands of American workers are deployed in production and other key value chains that depend on the North American trade partnership with Mexico, which is the market for half of all U.S. textile exports.

These planned tariffs will also disrupt and distract congressional passage of the pending U.S.-Mexico-Canada Agreement (USMCA), a key administration priority. Besides, it threatens the country’s trade relationship with Mexico and the competitive advantage it offers in terms of thousands of American jobs in the apparel, footwear, travel goods, and textile industries.

“We are absolutely ecstatic on having been chosen as the preferred travel choice by BCCI for World Cup 2019,” says Tabby Bhatia, Founder, Brune. The premium leather and accessories brand was recently chosen as the supplier of a customised travelling kit comprising bags and shoes for entire Indian team for World Cup 2019. “This partnership has given our brand a new dimension and further validated our bespoke services in the best possible way, ” he adds.

The entire range comprises of 110 bags in the trendiest ‘yellow shade. Each of these bags has been designed to complement the dapper ‘cricketer’ look and the sassy persona of the cricketers. Also, Brune’s uber stylish classy formal yellow tan shoes will be sported by the entire team at the official dinner and ambassador meet in Wales.

Setting new benchmarks

Voganow.com, the most vibrant online store has two brands under it: Brune and Bareskin. Brune, established in 2015, offers a wide variety of formal shoes ranging from brogues, oxfords, tassels to monk strap and varied choices in bags ranging from duffle, trolley, backpacks, messenger to a laptop briefcase.

The brand is setting new benchmarks by customising name initials and hand finishing. In this short span, the brand has carved a niche and is gaining wide popularity among celebrities. The brand has also customised an entire travelling range for the maverick youth icon and cricketer Virat Kohli with his name initials and hand painted moccasins for endearing persona from cricket industry, Yuvraj Singh, Harbhajan Singh for their wedding outfits.

VF Corp plans to divert more investment toward Asia, with a specific focus on China. China is the company’s fastest growing market. VF Corp’s China revenue jumped by an annual 22 per cent in the year ending March 30, compared with 11 per cent growth for the Asia-Pacific region overall. The company has unveiled a new Asia-Pacific head office on the doorstep of mainland China, where an ecosystem of long-term suppliers and manufacturers enables it to produce some of its high-quality outdoor gear. VF Corp has a network of supply chain partners throughout the Asia-Pacific region, with a significant presence in Vietnam, Cambodia, India, Bangladesh.

VF Corp owns popular brands like The North Face, Vans, and Timberland. Though there is significant room for the growth of VF Corp’s brands in China the amount will depend in part on designing products tailored for the market. The growth in China revenue, and the opportunity to meet Chinese demand with products made domestically, is one reason why VF Corp has no plans to alter its supply chain or manufacturing partnerships in response to the trade war. That is despite the threat of US tariffs on a broad range of consumer goods including those that make up the bread-and-butter of VF Corp’s brands.

American companies rely on China for some portion of their manufacturing. The new tariffs could force them to change where and how they make their products. It means costs could jump, and those higher costs could get passed on to consumers. But increasing prices would lead to a drop in sales, so they are focused on preserving margins. There have been a number of duty adjustments but this is the first time it’s affecting apparel in a major way. In the past, it was focused on other products and materials. Brands that are built on the idea of selling luxury apparel at low and transparent markup prices are bracing for tariffs on the garments they make in China.

Clothing companies already face varying customs duties, based on fabrics and garment type, when they bring goods into the United States. The impact of the tariffs on retailers will depend a lot on how reliant they are on Chinese manufacturers. It may end up benefiting extra low-priced retailers, which have already moved away from the country to cheaper nations in recent years. The US has threatened to impose new tariffs on nearly everything that comes to the United States from China.