FW
Zegna launches traceable cashmere range
Zegna has launched a new cashmere collection named Oasi Cashmere.
This is a fully traceable line intended to represent a new model of environmental and business consciousness.Every garment will carry a QR code describing the entire journey of the Oasi Cashmere collection, from the cashmere farm to spinning or knitting, and eventually the Italian luxury brand’s boutiques. The codes also provide customers with a visual tour of Oasi Zegna, the Italian brand’s new give-back-to-nature program.
It’s all about the iconic overshirt; the new short coat; knits in new gauges; full pants and triple-stitch shoes.Zegna made-to-measure takes only four weeks door-to-door to people’s apartments. Zegna Cashmere uses only refined long-fiber cashmere, making it notably tough. The name Oasi was chosen to underline the value of traceability.
Like other luxury brands, Zegna is also working on a block chain project, a vitally important task as the growing number of vintage fashion sites encounter increasing numbers of fakes. Zegna is testing various technological solutions and has eased up its whole sartorial style and silhouette, as consumers search for more comfortable clothes and a softer shape coming out of the pandemic.Zegnahas tied up with and created a new wardrobe for Real Madrid, where everything is made with recycled sources.
Indo Rama undertakes expansion in India, diversify into resin manufacturing
Indo Rama Synthetics is undertaking an expansion plan of Rs 600 crores ( USD .075 bn).
Balancing equipment will be added for value addition. The company will diversify into a 700 TPD PET resin manufacturing facility at its Butibori, Maharashtra, plant, India. The commercial production for the growth projects is likely to be started in a phased manner up to the fourth quarter of the financial year 2022-23.
Incorporated in 1986, Indo Rama is one of the largest dedicated polyester manufacturers in India. With more than three decades of market presence, it is India’s most cost-efficient polyester producer. The company’s investments in innovation and capacity expansion allow it to integrate value for its large customer base.Indo Rama has an integrated production facility in Butibori and has prioritized expanding and revamping its facilities, enhancing the product portfolio with high-value products and improving operation efficiency through optimum utilisation of resources.
Manmade fiber demand has been rising in recent years due to the increased consumption of nonwovens and technical textiles. Demand is also being driven by the rapid shift in fashion trends and increased brand consciousness. India is the world’s secondlargest producer of polyester and viscose. Polyester and viscose together account for around 94 per cent of the domestic manmade fiber sector in terms of volume.
Krinsky is Reebok CEO
Todd Krinsky is the CEO of Reebok.A 30-year Reebok veteran, Krinsky has been a member of the brand’s senior leadership team for more than a decade. Most recently, he served as the senior vice president, Reebok design group, Reebok’s global hub for product design, development and innovation.
Before that, he held positions across product development, merchandising and management, sports and entertainment marketing, and business unit and category leadership, and led the growth of Reebok’s classics business.
In his new role, Krinsky will lead the team in implementing Reebok’s growth strategy, which leans into the brand’s authentic sports heritage, unique collaborations and disruptive brand activations. He is seen as a product visionary who brings tremendous credibility in the athletic industry. Krinsky will report to Marc Miller, CEO of the Sparc Group.
Preserving Reebok’s core values was an important focus as the brand enhanced its senior leadership team. Sparcis owned by Authentic Brands.
Coinciding with Krinsky's promotion, Sparc Group also announced two new members to the senior leadership team at Reebok. Erika Swan has been promoted to senior vice president of global operations and sourcing at RDG, while John Moore has been promoted to senior vice president, US commercial market.
Lenzing relies on renewable energy to reduce carbon emissions
Lenzing will rely in future on electricity generated from renewable energies.
The hope is that concepts such as these will make Lenzing less dependent on global energy markets in the medium to long term and further support its transition from a linear to a circular economy model. Lenzing has already installed photovoltaic systems to reduce its carbon emissions even further in line with strategic targets. In 2019, Lenzing became the first fiber manufacturer to set a target to reduce its carbon emissions by 50 percent by 2030 and to be climate neutral by 2050. Lenzing is also currently investing in reducing carbon emissions at sites worldwide.
Lenzing, a provider of wood-based specialty fibers, stands for ecologically responsible production of specialty fibers made from the renewable raw material wood. As an innovation leader, Lenzing is a partner of global textile and nonwoven manufacturers and drives many new technological developments. Lenzing fibers form the basis for a variety of textile applications ranging from elegant clothing to versatile denims and high-performance sports clothing. Due to consistent high quality, biodegradability and compostability, Lenzing fibers are also highly suitable for hygiene products and agricultural applications. Together with its customers and partners, Lenzing develops innovative products along the value chain, creating added value for consumers.
Revenues of Italian fashion up 25 per cent
In the first half of 2022 revenues of the Italian fashion and luxury industry went up by 25 per cent.
This includes textiles, leather goods, apparel, footwear, jewelry, beauty products and eyewear. These positive results are partly explained by the price hikes introduced to compensate for the increase in energy and raw material costs. Real revenue has grown by over 18 per cent above the level recorded before the 2008 financial crisis.
Italian companies are currently reaping sizeable benefits from the depreciation of the euro against the dollar, and their exports have grown significantly towards all countries, with the exception of Russia and Hong Kong. Between January 2022 and May 2022, Italian fashion exports increased by 21.9 per cent compared to the same period a year earlier. For the first five months of 2022, Italian fashion sales to the USwent up by 59 per cent, South Korea 34 per cent, Spain 31 per cent, France 25 per cent and Germany 20 per cent. Exports to the UK went up by 22 per cent.
Nevertheless critical issues currently affect the sector, above all, the rise in energy costs which is severely penalizing Italy’s supply chain, manufacturers, especially.Previously, energy costs amounted to ten per cent of a textile producer's revenue. Now they have reached 30 per cent.
Custom tees grow at seven per cent globally
The global custom T-shirt printing market is expanding at seven per cent.
The T-shirt design and printing industry has evolved, driving fashion trends in the form of personalized T-shirts, graphic T-shirts, vintage T-shirt designs, and long sleeve custom T-shirts. With leading fashion brands across the globe embracing T-shirt printing, the outlook appears positive.
Custom-print shirts are specifically targeted toward the young population segment. One of the main reasons behind the popularity among youth is that customized T-shirts strike a chord with the creativity hidden inside each teenager. Teenagers have the flexibility to choose every element of their custom shirt including color, design, garment, logo etc., which allows their creativity to take over as they design a T-shirt matching their personality, style, and attitude.
Asia Pacific is slated to remain the most attractive business destination for custom T-shirt printing vendors. There lie healthy growth and investment opportunities in emerging markets like India and China. The anticipated growth opportunity is reflective of the proliferation of e-commerce and evolving fashion awareness among consumers in these countries.While demand for custom print T-shirts in developed economies like North America and Europe is expected to be sluggish, making them comparatively less attractive markets.Nonetheless, a multitude of investments in development of printing technologies is expected to offer the necessary push to market growth in these regions.
Germany to host International Cotton Conference in Sept end
The International Cotton Conference will be held in Germany, September 29 and 30, 2022.
There will be several lectures on problem areas and suitable solutions in the context of textile processes.
Conference participants will be offered an ambitious program with up-to-date lectures and lively discussions. Cotton testing methods, fiber quality and the effects of the spinning processes on productivity have been at the heart of the event since 1965.
Pre-cleaning of cotton is a key issue in spinning mill preparation. It is necessary to carry out an intensive examination of the cotton fibers at the time of bale mixing to achieve consistent quality of yarns and fabrics. Raw materials absorb most of the costs in spinning.
Recycling of raw materials has been a trend for several years. In the spinning mill, for example, card or blow room waste can be used for processing. There will be a report on reducing lead times in clothing manufacturing processes through to packaging and delivery.
New process and flow charts for efficient and economical working have been defined. The draft force is a dynamic factor that arises from different frictional forces between slow and fast-moving fibers in the draft zone of the spinning process. The fiber length is one of the most important factors.
India wants CEPA review with Japan
India will urge Japan to review the existing Comprehensive Economic Partnership Agreement (CEPA), which was signed in 2011.
Normally, during a review of any existing trade agreement, the signatory countries seek more market access for their respective domestic products and resolve issues which are creating hurdles in trade.As far as textiles is concerned, the CEPA has not worked for India in the last decade. India could not breach even a one per cent market share in Japan’s garment imports. India has just a 0.95 per cent of total garment imports of Japan.China, Vietnam, Bangladesh, Cambodia, Indonesia, Italy, Myanmar and Thailand are ahead of India in terms of garment exports to Japan. India has only a 1.63 per cent share of Japan’s home textile imports. India’s exports of textile products like yarn, fabrics and fiberto Japan are also negligible.
Indian textiles have not really penetrated the Japanese market. One opinion is that Indian exporters are unable to meet quality standards of Japanese buyers, which is the core issue. At India Trend Fair, held in Japan, July 20 to 22, 2022, around 150 Indian businesses showcased their latest collections to Japanese buyers, wholesalers, importers, and retailers. Businesses presented products specially designed to suit Japanese customer demand and local market trends.
Bluezone at Munich: Denim designers go wild, revamp vintage
Designers are using denim as a canvas for their wildest ideas, as seen in Bluezone, Munich.
There is simple denim made with high-quality fabrics, soft tailoring and staple fits. These are timeless designs that consumers can keep in the closets season after season. Designers are prioritizing indigo dye techniques that can achieve deep and authentic effects and sewing techniques that enhance durability.
One trend is about revamping vintage values garments like a Trucker jacket or a five-pocket jean with a Gen Z take on traditional embroidery, typography and graphics.Silhouettes are boxier and wider. Super flat denim fabrics are paired with technical elements like drawstring nylon waistbands. A jean jacket is spliced together with a sateen bomber. Curved piping draws the eye away from traditional seams. This approach to design is carried into artwork that combines traditional cowboy motifs with collegiate fonts and embroidered images with a rough sketch appearance.
Tone-on-tone designs and material mixing areadding dimension to all-black looks. A lot of new fabrics have structure and are thicker and more rugged fabrics. Shiny fabrics and satin weaves are also important. Another trend is merging denim with latex, workwear and monochromatic color schemes.The theme challenges stereotypes by taking a gender-fluid and ageless approach to sexy fashion.
Cambodian exports up 47 per cent, yet outlook grim
Between January 2022 to July 2022, Cambodia’s exports rose 47 per cent compared to the same period a year earlier.
But due to the signs of an impending recession in the US and Europe, demand and purchase orders have seen significant drops in the second half of 2022.A quarter of garment manufacturers in Cambodia are looking to partially suspend operations in September or may require their workers to work less hours. Operations in some 100 factories are suspended, affecting around 10,000 workers.The entire sector, consisting over 1,200 garment, travel goods and footwear manufacturers, employs about one million workers, making it the largest employment segment in the country.
Although demand for garments is usually inelastic, or less sensitive to changes in income, sharp drops resulting in a global recession would be felt in small nations, such as Cambodia. A multiplicity of negative factors ranging from geopolitical tensions to economic uncertainty to extreme weather patterns suggests that the next six months look bleak for global growth and Cambodia’s garment exports to the US and EU.
Though the outlook is grim, as reflected by the western purchasing power and a slowdown in purchase orders, diversification of export markets and production are key to avoid similar problems in future. While Cambodia’s growth has been remarkable, it is insufficiently diversified in products, markets, and factor inputs.












