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Soorty, Lenzing collaborate for new loungwear collection

  

Denim brand Soorty has teamed up with Lenzing to launch Reload in Blue, a collection of elevated loungewear styles that make soft denim suitable for home wear. As per a Sourcing Journal report, the collection offers Zoom-appropriate athleisure sets and sleepwear alternatives made of denim. It combines the companies’ commitment to limiting their environmental footprint. It includes Lenzing’s environmentally responsible and biodegradable fibers as well as the LEED-certified production methods of Soorty’s vertically integrated infrastructure.

Fabrics in the collection are made with Tencel Lyocell, a certified fiber produced from sustainably sourced wood using closed loop and environmentally responsible processes. Lenzing provides physical identification for every Tencel branded fiber with its fiber identification technology, assuring brands and consumers that the raw materials it uses originate from responsible resources.

Designed in New York and produced in Karachi, Pakistan, the collection is now available for view at Soorty’s newly opened SpaceD showroom in New York’s Flatiron District. The space serves as a meeting location for brands and sustainably minded individuals to connect and accelerate progress towards a sustainable denim sector.

 
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