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Puma ranked most sustainable brand in the industry

  

Latest rankings by Business of Fashion lists sports brand Puma the most sustainable brand in the industry. As per a Business Wire India report, Puma was ranked amongst 30 largest companies in the fashion business. The brand achieved high scores in the water & chemicals, workers’ rights and transparency categories. It was also applauded for improving its emissions score compared to last year. Overall, PUMA scored 49 out of 100 points, well above the industry average of 28.

However, much remains to be done to bring the brand in line with the Goals of the Paris Agreement on Climate Change as well as the UN Sustainable Development Goals, says Bjorn Gulden, CEO, Puma. Earlier this year the brand announced it had reduced carbon emissions by 88 per cent from own operations and 12 per cent from supply chain, as a part of its Forever Better sustainability strategy. Puma collaborates with the Fair Labor Association and the ILO Better Work Program to improve workers’ rights in supply chains. It also publishes wage data and other social performance indicators in its annual report.

 
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