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Premiere Vision Paris to host synergy of six shows this September

In February 2015, Première Vision Pluriel became Première Vision Paris. The sole organiser of this ensemble of six shows, all mutually complementary in terms of businesses and know-how, Première Vision then also launched its new brand policy, to reinforce the unique, unparalleled offer proposed by these six shows. The goal has been to promote and coordinate the different professions with their specificities at the heart of a single, homogenous, more coherent and more efficient event.

Based on a study conducted during the February shows, exhibitors confirmed the essential role of the Paris event and the consistency of its strategic choices, 93 per cent of exhibitors at the Première Vision Paris shows confirmed their strong adherence to the new brand policy and the new strategic directions taken by Première Vision. Nearly 89 per cent of them also attest to the leadership of Première Vision Paris, and consider this international event to be the most important in the industry.

Spinners, weavers, accessory makers, design studios, tanners, garment manufacturers – and visitors – buyers, accessory and fashion brand designers and heads of fashion companies are either seeking to gain visibility and develop solid business relationships or looking for inspiration and innovative collections that will make their products stand out. Driven by this dynamic, the next edition of Première Vision Paris from September 15 to 17 at the Parc des Expositions in Paris-Nord Villepinte will focus on the development of interactions and cross-collaborations between the six shows’ business activities, while further promoting their individual strengths.

Yarns and fibres, fabrics, leathers and furs, designs, accessories and components,manufacturing… during three days, the global event for fashion professionals will present to the world’s fashion players a rich and exclusive offer. This offer, now tied to the new brand policy and the full integration of the Première Vision Paris shows, now makes it possible to develop a transverse collaboration of know-hows, to create connections between exhibitors and showcase interactions between the different businesses. While each show maintains its specificities and continues to develop its own offer, synergies between shows and between exhibitors will be strengthened as of this next edition. Closer ties, relocations or reclassifications have been made, reflecting the overall aim of Première Vision to offer a structured event that is more effective and consistent. 

Some 153 new international companies have been chosen for the six shows overall. Among these exhibitors are 19 companies returning to the shows after several seasons of absence. Altogether, whether loyal or new, some 1,915 exhibitors from 55 countries will present their collections and latest seasonal developments at Première Vision Paris in September.

 

www.premierevision.com

 
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