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Indonesia to host modest fashion show IMFW

Indonesia Modest Fashion Week (IMFW) will be held from October 12 to 15, 2017. As a Muslim-majority country, Indonesia has a huge potential in developing its Muslim fashion industry. For this year, the event is set to feature 150 booths and 60 works from local and international designers.

Muslim fashion designers have been encouraged to incorporate local material into their design. The country wants to achieve the goal of becoming the Muslim fashion capital of the world.

The creativity of Indonesian designers has allowed them to compete in the global stage. Local material gives these designers a competitive edge and it’s also an effective promotional tool for Indonesia. Fashion and tourism are important to Indonesia’s creative industry. Tourists mostly spend their money on these things apart from hotel and transportation.

At one time Muslims would be associated with bland clothing. Designers are coming up with ideas to make the new generation look better. They are turning midi skirts into maxi skirts. Uniqlo launched a collection that featured fashionable hijabs in muted tones, along with tunics and flowing dresses. Similarly, American Eagle Outfitters launched a denim hijab.

Nike’s Pro Hijab was made with lightweight polyester for maximum breathability to help female Muslim athletes compete.