The domestic market, especially for branded apparel segment, is performing well. With regard to the domestic market, double digit growth was registered and that too despite high inflation and reduced purchasing power. Not only the performance of domestic segment but also of top apparel exporters of India has been good during the fourth quarter. The story is similar for home furnishing giants too. Demand from rural area has improved. Lucrative announcements, especially for farmers, have increased purchasing power. The coming quarter is also expected to be positive.
Arvind Fashions will remain focused on driving improved profitability, along with increasing discipline around cash generation and consolidation of its unlimited business during fiscal ’20. The company also plans to focus on continuous evaluation of its brand portfolio to optimise returns and profitability in the future. Power brands and other selected lines will continue to grow on the back of increased investments in both marketing and channel expansion in Tier II and Tier III cities. To avoid the burden, cost and uncertainty of continued litigation in the United States surrounding the provenance of its premium cotton home textile products, Welspun India and its subsidiaries have entered into a settlement agreement subsequent to year-end.
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