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Guess designs capsule collection with Colombian singer J Balvin

Guess has partnered Colombian singer J Balvin for its ready-to-wear capsule for both men and women. Everything in the capsule is inspired by South Beach just before the turn of the century and borrows heavily from the look and feel of Vibras, Balvin’s new album.

The 42-piece capsule, which will be released in February, includes both apparel and accessories, including a tie-dye fanny pack that instills Balvin’s colorful, risk-taking aesthetic into a collection that feels right at home in the tropics. Women can expect plenty of cut-offs and cropped tees to beat the heat as the summer comes back into view, most of which brandish vibrant primary colors.

In keeping with the beach aesthetic, the women’s side of the capsule will include bodysuits, bandeaus, tank tops and track pants found in shades of hot pink and green. A collection of swimwear rounds out the offering. The men’s collection echoes Balvin’s own style in color-blocked denim jackets and leisurely track suits. The men’s tees are purposefully oversized, a common component in street wear capsules, and come in two styles: tie-dye in reds, yellows and greens or multi-striped and imbued with the album artwork from Vibras.

 

 
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