The Kooples has chosen to use Lectra’s patternmaking, grading and prototyping solution for support in its expansion plans. The Kooples was a brand founded in France in 2008. Its accessible high-end product positioning and an identity centered on the concept of fashion for men and women have set it apart from competitors. The brand controls its entire supply chain, from design to distribution. Its priorities are now to widen its product range by introducing sportswear and children’s wear as well as to expand business internationally, particularly in Europe and the United States.

Its philosophy focuses on reworking the British art of bespoke tailoring, offering contemporary and effortlessly cool silhouettes. It does away with the traditional notion of separate men’s and women’s clothing and creates concepts which fuse and mingle the collections.

The embodiment of a pioneering spirit, The Kooples consistently breaks new ground and has extended its ready-to-wear expertise to include shoes, accessories and watches. Its minimalist design and unique fit are immediately recognizable.

The Lectra solution allows product development department to perfect its patternmaking process and the company to expand its collections without growing its team. The company can also boost its responsiveness at the product development stage without sacrificing the quality of its clothing.

www.thekooples.com/