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Indonesia aims at being Muslim fashion hub


Indonesia aims at being the center of Muslim fashion.

Indonesia’s main strength is the wealth of handmade fabrics and products. Unfortunately, that strength is also a weakness. Local artisans usually take quite a long time to create a piece of batik and tenun (handwoven fabrics), which will also affect the fashion designers’ timetable. And the country will be facing fierce competition mainly from Turkey, which is both a producer and a large consumer of Muslim fashion.China, backed by its strong garment and textile sector, is also a tough competitor to Indonesia’s Muslim fashion industry. Indonesian brands have to import quality silks from China and getting customs clearance takes time, which hampers production. So the industry has to improve internally.

Indonesia has the largest Muslim population in the world and highly creative fashion designers as well.Indonesia’s exports of Muslim fashion in the first half of 2022 were a 39 percent increase from the same period last year and Indonesia is currently the biggest consumer of Muslim fashion in Southeast Asia. However the country is still number 13 on the list of the biggest Muslim fashion exporters, with a market share of only one percent and is way behind Dubai, Vietnam and Bangladesh.


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