Manhattan Beachwear has a partnership with F1 Generation by which the latter will represent Manhattan Beachwear's brand portfolio in all 23 major EU territories. Manhattan Beachwear, founded in 1946, is an American swimwear and beach accessories company. It designs, manufactures, and markets under license for Kenneth Cole, Kenneth Cole Reaction, Lucky Brand, Lauren Ralph Lauren, Polo Ralph Lauren, Chaps, Trina Turk, Nanette Lepore, Sperry Top-Sider and Hobie.
In addition, Manhattan Beachwear also designs, manufactures and markets proprietary brands La Blanca, 24th & Ocean, Maxine of Hollywood, The Bikini Lab, Green Dragon and Pink Lotus. Manhattan Beachwear's swimwear is sold throughout the US, Canada, Mexico, Australia, and the UK. The company also operates a subsidiary in Portugal, which supplies swimwear to the European market.
F1 Generation, based in Germany, distributes more than 30 brands with a special concentration in swimwear and intimate apparel. Besides offices in Cologne, the company has subsidiaries in the UK and Spain. F1 maintains accounts in all key department stores, online retailers and better specialty stores throughout Europe. With a keen sense for new trends and popular labels F1-Generation is the perfect partner for the distribution of Manhattan Beachwear's premier proprietary and licensed brands in the European market.
