Tommy Hilfiger's next show will be held in Paris, on March 2 during the Paris Womenswear Fashion Week that will be held from Feb. 25 to March 5. It will allow the label to show off the fruits of its collaboration with American actress and singer, Zendaya. Tommy Hilfiger chose Paris for its next show, following a string of previous events in Shanghai, Milan, London, Los Angeles and New York. The brand will present a see-now-buy-now collection, in line with its current strategy.
The event will showcase Tommy Hilfiger's latest creative collaboration. It will also showcase the first pieces from the spring 2019 line ‘TommyXZendaya.’ All of the looks shown on the catwalk will be available for sale after the show in over 70 countries, via the label's stores, partners and e-commerce store.