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Sutlej Textiles acquires American Silk Mills

Sutlej Textiles and Industries has recently announced the acquisition of design, sales and distribution business and brand of American Silk Mills (ASM) LLC based at Plains, Pennsylvania. The acquisition of American boutique designer and distributor of residential and contract furnishing textiles will add strength to Sutlej’s home textiles portfolio.

However, ASM will continue to design, develop and market its products under the brand name of American Silk Mills thus furthering its legacy as a leader in this field for over 120 years.

ASM offers strategic fit on its strength of original designs based on American sensibilities, innate understanding of customer markets and a unique product portfolio that include dobby, jacquards, velvets, suedes using variety of fibers like rayon, linen, cotton, polyester, silk and acrylic.

SK Khandelia, president, STIL says that American Silk Mills offers great synergy to access the American home textiles market using a sound platform of design and development combined with Sutlej’s scale and economics of production in India.

Founded in 1896, ASM is amongst the oldest and most established American textile brands which designs, weaves and distributes innovative textiles for the residential, contract, transportation, and specialty markets. These products include innovative indoor/outdoor performance fabrics, fine jacquard textiles, multiple grades and styles of velvets, the highest quality silks, and Sensuede, an eco-friendly synthetic suede noted for its durability, cleanability and long-lasting comfort.

 
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