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Made in Pakistan fashion show on in Pakistan

Made in Pakistan is being held November 10 to 12. Organized by Fashion Pakistan in partnership with the Trade and Development Authority of Pakistan (TDAP), this is a platform for Pakistani fashion designers to showcase their creations.

It is being held as a stepping stone for eminent designers who will be linked with the industry to produce collections for the export market. Besides providing them solid experience and mentoring, and a chance for their work and talent to be recognised, the aim is to encourage production of value added products.

The ultimate aim is to make the country’s fashion industry competitive in international markets by building on relationships with buyers, both overseas and domestic, and establishing and strengthening ties with international businesses. Made In Pakistan will showcase collections by: Amir Adnan, Aamna Aqeel, Fnk Asia, Nova Leather, Hassan Riaz, Tena Durrani, Deepak Perwani, Jafferjees X Wardha Saleem, Zuria Dor, Rizwanullah, Adnan Pardesy, Nauman Arfeen, The Pink Tree Company and Gulabo by Maheen Khan.

This year, Fashion Pakistan will be launching 10 emerging designers. TDAP, established in 2006, is the successor organisation to the Export Promotion Bureau and is mandated to have a holistic view of global trade development rather than only the export promotion perspective of its predecessor.