Zara owner Inditex plans to buy 30 per cent of the recycled fabric produced by the Finnish company The Infinited Fiber Company for € 100 million ($104 million) for three years in a push to use more sustainable materials.
The purchase commitment will support Infinited Fiber's plans to open its first large capacity factory in 2024, when Inditex is due to start buying the Infinna premium recycled fiber made entirely of clothing waste.
Zara also launched a limited edition collection of clothes made with Infinna fiber. Inditex said earlier this year that 47 per cent of its garments sold in 2021 carried the Join Life label, meaning they have been produced with sustainable materials and processes. The biggest fast fashion group in the world, operates over 7,200 stores in 93 markets worldwide. The company also owns a number of other brands such as Zara Home, Bershka, Massimo Dutti, Oysho, Pull&Bear, Stradivarius, Uterqüean, etc.