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HKTDC hosts Hong Kong fashion month in Tokyo

The Hong Kong Trade Development Council (HKTDC) and coinciding with Amazon Fashion Week TOKYO Spring/Summer 2018 (October 16-22), the Fashion Hong Kong Month is being held in Japan from, October 1 to November 2. A total of 14 Hong Kong fashion and accessories brands, including four Hong Kong runway show designers and 10 accessories brands, will be presented. Aside from the fashion show and an after-show party, the Hong Kong fashion showroom will be set up to facilitate potential collaboration opportunities between Hong Kong designers and their overseas counterparts, while displays and pop-up stores will also be in place at various locations in Japan to further enhance the exposure of Hong Kong designs.

Hong Kong designers will debut their latest collections. The four designers’ work will be available for print on Casetify phone cases. Their runway collections together with the ten accessories brands will not only be available for sale at the pop-up stores but also at Goxip, a Hong Kong online fashion shopping start-up.

Since its debut in 2015, Hong Kong Fashion has staged numerous world-class runway shows, at Tokyo Fashion Week, New York Fashion Week and Copenhagen Fashion Week.

Another highlight is the Asia Fashion Collection, scheduled on October 16. Young Hong Kong designer Key Chow will showcase his latest collections and work with designers from Japan, Korea and Taiwan to present a vibrant fashion show.