The global Metaverse in fashion market is likely to grow at a CAGR of 10.50 per cent from 2025-32, rising from $0.7 billion in 2025 to $1.8 billion by 2033, as per report by HTF Market Intelligence.
Current trends in this market include a shift towards fashion try-ons, rise in application in virtual runway shows, rising demand for phygital fashion and growing integration with blockchain. The market growth is being driven by factors like rising demand for virtual fashion, growth in digital collectibles, expansion of fashion NFTs and increasing focus on immersive experiences.
Metaverse in fashion refers to the use of virtual platforms and immersive technologies for fashion design, retail, and consumer engagement. This includes digital clothing, NFTs, virtual fashion shows, and 3D avatars. By 2025, luxury brands and mass-market retailers will expand into virtual marketplaces, blending digital identity with real-world commerce. The metaverse will enable new revenue streams, sustainable alternatives to fast fashion, and direct-to-avatar sales.
