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Foot Locker partners Reebok for US market

  

Foot Locker has inked a partnership agreement with Reebok for the United States market.

As per the agreement, Foot Locker will “deepen” its assortment with Reebok and carry select exclusive footwear styles for men, women and children in its company-owned stores and e-commerce websites in the States, including basketball shoes from Allen Iverson and Shaquille O’Neal.

Foot Locker Inc. will work with Reebok Design Group, the brand’s design and development hub, on the assortment that will be available in Foot Locker stores this fall.

This deal is similar to one that ABG made in December with JD Group, which operates JD, Finish Line, DTLR, Shoe Palace and other banners in Europe and North America. It also made a deal with Aditya Birla Fashion and Retail Ltd., or ABFRL, one of India’s leading fashion companies, to distribute and sell Reebok products through wholesale, e-commerce and Reebok branded retail stores in India, Bangladesh, Bhutan, Maldives, Nepal and Sri Lanka.

 
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