The Creative Group is a leading textile manufacturer with an annual turnover of Rs 1,000 crores. The Mumbai-based company has been growing by 30 per cent in the last five years. The group has 14 plants across India with over 8,000 skilled employees. Its brand Portico New York, opened in 2000, is into home furnishings. Leaving behind other players in the race, Portico New York has marked its presence at about 1,000 retail stores. The price band ranges from Rs 999 to Rs 15,000 per sheet set.
Reputed designers like Manish Arora, Neeta and Nishka Lulla and others have contributed to the in-house design capabilities of Portico New York. Creative’s textile division has an exclusive facility for yarn dyeing, stitching and made-up processing. Creative as a total group has widespread business interests and a presence in areas like real estate, power generation, organic fertilisers etc.
The group has a yarn processing capacity of 350 metric tons a month, weaving capacity of one lakh meters a day, polyester carpet yarn capacity of 300 metric tons a month. The demonetization drive did not affect textile topline numbers in the third quarter.
Creative’s textile division has an exclusive facility to weave wider width and processing sheeting, dobby and jacquard fabrics meant for international markets. About 15,000 bed sets get exported a day. With capacity expansion in weaving and modernization to close the gap that exists between their weaving and processing capacity and to meet demand with the expansion in garmenting process on cards, both at their Vapi and Dammu plants K N Singh, Executive Director of Creative is confident of maintaining the 30 per cent annual growth rate until 2020 and beyond. The group aims to touch Rs 2,000 crores by 2022.