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Menswear Tradeshow Project NY to focus on streetwear’s future

Menswear trade show Project NY, to be held from July 20-22, 2019 in New York has revealed a program showcasing the hottest trends for Fall/Winter 2019-20. The trade show will address one of the biggest questions in contemporary men’s fashion: Where next for streetwear?

The three-day show will feature five neighborhoods, each dedicated to a different aspect of menswear. The Tents, for example, will play host to high-end contemporary luxury brands such as Troubadour, Eden Park and Ace & Everett, while The Foundry will offer visitors a curated selection of men’s apparel, home goods and male grooming products, among other “purposeful objects”, with confirmed exhibitors including Raw Shaving, Beltology and The Frenchie Group.

Elsewhere, Project Sole will focus on footwear and Blue will present buyers with a range of premium denim brands. The last day of the show will be dedicated to streetwear. It will include talks entitled “Streetwear Starter Pack: FW19 Edition”, led by Brian Trunzo, senior consultant at WGSN, and “The Future of Streetwear”, led by WGSN associate editor Quentin Humphrey.

Project NY will also discuss other growing tendencies in menswear. Moderated by Trunzo, the “Take (Back) Ivy & The Great Prep Revival” panel, featuring Jack Carlson of Rowing Blazers, GQ’s Sam Hine, Jeremy Kirkland of Blamo! and vintage collector Josh Matthews, will explore the resurgence of the prep style in men’s fashion.

 

 
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