A global leader in sustainable chemicals, Indorama Ventures is expanding its deja fiber and filament yarn portfolio to significantly boost sustainability efforts. This move aims to drive circularity and decarbonization within the global textile industry and prepare for the upcoming European Ecodesign for Sustainable Products Regulation (ESPR).

The expanded deja portfolio features three key offerings designed to tackle customers' primary sustainability challenges:

Indorama Ventures offers deja PET fibers and filament yarns made entirely from recycled textile waste that was previously discarded. These on-demand products include high-tenacity yarns and cords for technical uses like airbags and seat belts, as well as fibers and filament yarns for lifestyle applications such as apparel and home textiles.

To help customers lower their carbon footprint, deja Bio provides high-performing deja PET yarns produced in Europe and Asia with a significantly reduced carbon footprint. Thanks to Indorama Ventures' fully integrated, in-house PET supply chain, all these products comply with the ‘Together for Sustainability’ industry initiative's accounting methodology.

The bio-based deja portfolio offers high-tenacity yarns and tire cord fabrics that allow for a gradual introduction of bio-content into customer products. Customers can avoid or simplify qualification procedures and still get the same performance as fossil-based solutions. Plus, these products can be recycled through mechanical or enhanced processes.

deja Enhanced products are designed to transform hard-to-recycle packaging and textile waste into new fibers and yarns through enhanced recycling, developed in close collaboration with partners across the value chain. These solutions are readily available and perform similarly to fossil-based alternatives. In the future, these products will also be supplied with flexible proportions of reprocessed textile feedstock to meet customers' circularity goals.

Claire Mattelet, Head-Global Sustainability Program, Indorama Ventures-Fibers Business, states, with the expanded deja portfolio, Indorama Ventures empowers its customers to meet their circularity and decarbonization goals through innovative, high-performance PET fibers and yarns made from textile waste, bio-based inputs, and hard-to-recycle materials.

Taking a leading role and collaborating throughout the entire value chain to drive sustainable practices in the man-made fibers industry is central to Indorama Ventures’ commitment to shaping the future of textiles.The company has set a target of achieving 40 per cent recycled and bio-based feedstock for its current commodity feedstock by 2030.