Multinational product companies and manufacturers are realising the need for real, effective sustainability strategies. There is a focus on recycling, waste reduction and lightweight packaging. The North Face is one such company. It is a leading driver of sustainability across the outdoor clothing and equipment market. It takes an all-encompassing approach to sustainability, developing waste reduction, recycling, product stewardship and other sustainability initiatives across various aspects of its platform.
Any of its retail outlets or stores will accept clothing or footwear in any condition. Aggregated clothing is then reused or repaired for prolonged use, or recycled into raw materials for products like carpet padding and insulation. As an incentive to drop off clothing, participants receive coupons and rewards that give discounts toward The North Face products.
In addition, The North Face has also partnered with bluesign technologies to reduce factory and processing center waste and increase efficiencies across its entire supply chain. This has resulted in considerable water, energy and chemical savings across the supply chain.
The company’s headquarters in California is run on 100 per cent renewable energy, utilises an indirect-direct evaporative cooling system to cut out the use of chemical coolants, and it even serves local organic food to employees.