Scheduled to debut as physical events, Seek, Premium and Fashiontech have been cancelled by Premium Exhibitions. As per Spin Off reports, these events were scheduled to from July 6 to 8 in Frankfurt/Main, Germany. Cancellations are a result of current situation in Europe including lack of permissions, adjustments to official measures at short notice, travel restrictions, potential quarantine obligations and short-term work in many companies. These events will now be held in the Main metropolis from January 19-21, 2022.

In July, Frankfurt Fashion Week (FFW) will be held in a digital format. The event will open with Frankfurt Fashion Week Studio encompassing the whole FFW ecosystem. The key themes will be fashion business, sustainability and digitization and it will bring together German fashion trade shows, conferences and events under one roof, first as a digital venue, then as a hybrid one.