Bestseller has joined the Global Fashion Agenda, which aims to change the way the world produces, markets and consumes fashion. It operates as a leadership forum steering the global sustainability conversation.

As a strategic partner, Bestseller will advise on the strategic direction and help shape the operational focus of Global Fashion Agenda and provide expert opinion and inputs for the development of sustainability recommendations for fashion businesses. Global Fashion Agenda’s other strategic partners are H&M, Kering, Target, Sustainable Apparel Coalition and Li & Fung.

Global Fashion Agenda is best known for the Copenhagen Fashion Summit, the world’s principal event on sustainability in fashion. World apparel and footwear consumption is projected to rise 63 per cent by 2030. This increases the need for the fashion industry to address its environmental and social footprint and take remedial action. As of today, sustainability pulse of the industry is weak – scoring only 32 out of 100. The fashion industry has a clear opportunity to act differently, pursuing profit and growth while also creating new value for the world economy.

In the past decade, the global fashion industry has been an engine for development and made progress on sustainability. Awareness is growing and individually, companies are optimising business practices to limit their negative impact.